VP Marketing and Product Management - Ned Semonite

Ned Semonite is the VP of Marketing and Product Management at North End Technologies. Mr. Semonite brings a wealth of experience as a seasoned product and marketing professional with over 25 years experience in bringing innovative hi-tech products and services to enterprise and consumer markets. Prior to North End, Ned joined American Power Conversion to help define and build a new line of business - Management and Enterprise Software Solutions - a strategic initiative to deliver intelligent data center management software. The new business line was instrumental in extending APC’s value to over $6B in its acquisition by the French conglomerate, Schneider Electric.
Prior to APC, Mr. Semonite was instrumental in developing the videoconferencing industry. Joining PictureTel in 1991, Ned first worked to sign and develop telco channel partners then rose through the organization in a series of management roles including VP of product management, VP of engineering and EVP of worldwide marketing . Mr. Semonite executed two acquisitions, an OEM partnership, and two significant joint development programs with Intel and Sharp which resulted in a new product line that set off a wave of award winning innovation throughout the industry. The new product line and customer base strengths led to the acquisition by Polycom where Ned took over product responsibility for Polycom’s entire videoconferencing portfolio. Prior to PictureTel, Ned spent 8 years with ICL (International Computers Limited), where he held management and marketing positions in their network systems group. At ICL, he developed an audio/data software application for ISDN and LAN connected PCs which was the first desktop screen sharing application – a forerunner of today’s web conferencing solutions. From lower Manhattan in New York City, he had the privilege of making the first ISDN call on a public network in the US. He earned his engineering degree from Brown University.